What makes a great picture? Content (something interesting!), composition (more on that later...) & EXPOSURE.

Learning about exposure is key to using your camera in a manual setting.

Exposure will determine how much information is collected by your camera via light.

I used to think I could take a photo, not worry about the lighting (i.e., exposure) and then fix it in PhotoShop. Here is why that doesn't work:

1. If you over-expose, you get a ton of light to the point where you have white spots in your photos. This creates blank spaces - white spots - with no data (or color) to work with, making it difficult to edit your photos.

2. If you under-expose, this is better because you won't get those bright spots - but a dark photo could have a lot of 'noise' (or specks) when you try to lighten it -- it just ain't going to look as good as if you took the dang picture right in the first place. And by right - I mean, perfect exposure.

Perfect exposure will create an accurate representation of the lighting of the object or scene photographed.

Nine times out of ten, the auto setting will be your best friend. The little computer mind of your camera will always calculate the exposure perfectly but... if it's too dark then BAM!, you get an ugly flash.

Why is the flash ugly? Unless you have a great lighting studio or lots of practice with using flash, a flash can wash out natural shadows, lighting and shading - making the photo appear more flat and less life-like..

Using natural light will create a more natural looking photo, so let's dive in to how to be in control of exposure by using manual settings.

Read your camera manual to learn how to put your particular camera in Aperture Setting, Manual Setting and adjust ISO.

Read on to learn how each of those settings can give you the freedom to take a perfectly exposed picture (and learn some cool effects).

The three pillars that make up Exposure are: ISO, Aperture and Shutter Speed. You can adjust them manually to A) create great lighting without using a flash, and B) try out some fun photography techniques.

Here is a quick description of each of those pillars:

1. ISO is how sensitive the digital film is to light. I usually just leave that alone because although increasing the ISO may allow for more sensitivity (yay! more light!), a high ISO can cause grainy photos.

2. Shutterspeed is the speed the shutter of the camera opens and closes. The longer you leave it open, the more light/data will come in. With my camera, the fastest shutter speed can be adjusted from 1/4000 second to 30 seconds.

3. Aperture is determined by the aperture number, also known as the F number - which is how large the hole in the lens is to let light in. Here's something even more confusing: The larger the hole, the more light is let in and the SMALLER the aperture number (or again, F number) My camera goes from F4.0 (large hole) to F32 (tiny hole).

So, let's focus on using your camera in these two manual modes: Shutter Speed Priority (TV) and Aperture Priority(Av). If you manually choose Shutter Speed Priority, the camera will automatically figure out the perfect aperture (f number or size of hole to let light in) to get the perfect exposure. If you manually choose Aperture Priority, the camera will automatically figure out the perfect shutter speed to get the perfect exposure. Okay! Now the fun stuff....

Why choose Shutter speed priority?

Shutter speed is a great way to let in light and get a crisp photo if your object is STILL! If it's moving (such as a sparks or water or a running horse) a long shutter speed will just get you a blur. Sometimes you want things blurry to show movement in your photo. See the example below - longer shutter speed allows for more light in the photos of the flowers. In the photo of my husband using a Dremel, the longer shutter speed allows for more blur of the sparks. In the photo of my niece and nephew in the rain, a longer shutter speed allows for the rain to be blurred giving, again, a sense of movement. You just have to find that sweet spot where the rain/sparks is blurred but the rest is not (also, don't forget if your holding your camera you will most likely shake and cause the scene to be blurred - use a tripod and a timer/remote rather than pressing the button with your finger to to avoid this!)

Why choose aperture priority?

Aperture determines the DEPTH OF FIELD. (This is how far in front of you the camera is going to put in focus).

Ever see those photos with a sharp foreground and blurry background? This is a shallow depth of field. A lower aperture number (i.e., larger hole in the camera to let light in) will get you a shallower depth of field. By putting an object in focus and blurring the background, your photograph will mimic how you naturally look at objects, thus creating a beautiful, natural effect. For example, when you are talking to someone, subconsciously, you are focused on him or her and the world around you is not in focus, i.e., blurry!

Ever see a beautiful city scene where everything in the photo is nice an crisp? This is a large aperture number (tiny hole). Did you ever make a tiny hole with your thumbs to see something far away (yes, that was me as a kiddo when I was needing yet another new glasses prescription). Same thing.. .A large aperture number will create a crisp setting for a large scene. See the example below.

Frankly, you won't get this stuff until you go try it and take example shots. Use auto mode for important moments until you get lots of practice with manual modes. Don't get a blurry photo of your kid graduating because you were practicing shutter speeds.

If you are really interested in photography, I HIGHLY recommend Great Courses Fundamentals of Photography by National Geographic Photographer Joel Sartore. It a DVD series with tons of examples and assignments. It is way cheaper than a college course. Joel Sartore is incredibly thorough with tons of examples - it's one of the best courses I've ever taken.

Now, just to be clear - I am a graphic designer, not a photographer. I learned photography because nothing sells better than a beautiful photo and often it's just easier for me to go take the photo myself.

Also, artsy photos can be amazing and stunning, but sometimes people just want a simple photo that represents clearly what they are trying to sell or market. Take for example the 2014 Bandelier Photo Contest. The one in the upper right is the winner, the one in the upper left is one I took and decided not to enter because I thought it would be to cliche (as proven by the postcard I saw at the grocery store in the lower right). The winner's photo was super simple & yes, so cliche --- but that is exactly what Bandelier wanted and felt represented them...

*Love this photo by Maria Thibodeau. She clearly has photography skillz.*

Okay now for some extra credit. Can you figure out how the photo below was taken?

Answer: I used our dance party strobe light with an long shutter speed. The flash causes darkness to be registered between movements giving it a ghost like appearance. This cool technique won me the thrill of being one of the weekly Editor's Picks for the Smithsonian Photo Contest.

Brenda Fleming Graphic Design